2013-2014 Colloquium Series
The Tourism Studies Working Group is pleased to announce

THE KHAJURAHO EXPERIENCE:
Following Flâneurs in Phantasmagoric Temples
Swetha Vijayakumar
MS Student, Architecture
University of California, Berkeley
Friday, September 20, 5:00 PM
Gifford Room, 221 Kroeber Hall
University of California, Berkeley
Abstract:
While most temples in India are considered to be sacred sites for pilgrimage and
worship, a group of temples at Khajuraho, a small town in central India, is an
anomaly. The distinguishing feature of these temples is the thousands of erotic
carvings that saturate its exterior walls. The mystifying carvings, often referred
to as the mithuna sculptures, depict men and women in various explicitly sexual
forms. Although one of the temples remains to be a pilgrimage site at the local
level, in the last four decades, the entire group has gained much international
recognition solely for its erotic sculptures. In this project, I study the tourism
industry at Khajuraho which is a unique amalgamation of religion, culture, and
eroticism. Deifying eroticism and promoting tourism using sensual imagery by an
otherwise puritanical government in a fairly conservative Indian society is complex,
tricky and riddled with contradictions. Khajuraho thrives on this dichotomy of being
damned as pornography and transgressing of Indian culture on one hand, and on the
other being endorsed to international tourists and Indian urban elites as an
epitome of Indian liberalness - as the quintessential Kamasutra Temple. Along with
briefly discussing Khajuraho's history and the myths surrounding the temple's
unique sculptures, this presentation will trace the evolution of an isolated town
into a major tourist attraction, and analyze the social, cultural, and
environmental impacts of a rapidly burgeoning tourism. I will explore the complex
gender issues at play, and the different perceptions of foreign and Indian tourists
towards exhibitionism using the theoretical frameworks of gaze and voyeurism. In
doing so, I draw from advertisement strategies, marketing of tourist arts and
souvenirs, and the trade of prostitution that is rampant around Khajuraho's tourist
village.

Speaker Bio: Swetha Vijayakumar is a MS student in the department of architecture at University
of California, Berkeley. She is pursuing an interdisciplinary degree in History of
Architecture and Environmental Design in Developing Countries. Her research
interests include cultural ecologies of Hindu pilgrimage sites in South Asia,
evolution of contemporary Indian temple architecture, and the traditional-modern
dialectic in built environments. As a part of her thesis, she is currently studying
'spiritual theme parks' and 'touristic pilgrimages' in 21st century India. She has a
Bachelor of Architecture degree from RV College of Engineering in India.
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